Blog Tips: How To Overcome Writer’s Block

Overcome writers block

Ahhhhh yes. Our BLOG! What to post… There is so much to write about- but you need inspiration!

So what happens when you aren’t in the writing mood, you get writers block, your creativity is flunking and you need inspiration! Well, these tips should help you out of that rut:

  1. Write early in the morning.

Your brain is fresh and new- plus you have the energy to get at it! Waking up early and getting a head start on your day will have you feeling on top of the ball not only if you write, just in general.

  1. Don’t be so hard on yourself

Just write! Don’t worry if it is the best you’ve ever written. You can edit later or save a draft and never post it at all. Who knows if an idea you have with morph into an even better idea for a post?  Practice makes perfect anyway… I guess the point is – don’t spend hours trying to get it “write” (no good?)

  1. Read industry articles, blogs and books

Get inspired. Don’t plagiarize- just go with the flow. While reading you will educate yourself, you will take sides, form opinions. You may feel passionately enough about a topic that it will become a blog post. Reading also doubles as a relaxing brain break to help you re-energize. What is the worst that can happen? You learn something! Not a bad deal.

  1. Exercise

Get your blood going- break a sweat! Exercise increases your concentration, elevates your mood and releases a multitude of beneficial hormones to help you get the job done. Stretch those fingers out as well- help with writers block AND finger cramps.

  1. Keep notes

A blog post idea can hit at any moment. Be ready. Jot down your idea in your phones notepad, on a receipt or even on your hand until you get home. Log your ideas and reference your list whenever you feel stuck!

Hopefully these tips help… It is important to be consistent with your blog posts- so if all else fails and you REALLY can’t write that article? Outsource! Get a guest post. Ask employees, industry experts, authors or other bloggers to step up and enjoy some of the spotlight.

Any other tips you can add? Please do below!

What does it mean to keep my social media posts “on brand”?

brand stamp

It means that you want to make sure every status, tweet, picture and post that you send off into social media world is properly reflecting your company’s image, voice and mission.

It is important for you to make sure that your company posts are three things:

1) On brand

2) Relevant

3) Positive (for the most part)

What you did on Friday night, how much you really think Sally is cute and the noodles you made for dinner should stay in your personal account. UNLESS you are a chef/restaurant/food producer… then by all means post “foodstagrams” of those noodles.

Now don’t get us wrong- you don’t have to sound like a robot- you can have a social media voice! Just make sure it is appropriate. No swearing, street language or bad-mouthing… No personal opinions on religion or politics… no pushing for causes outside of your company’s vision. I.E. You are a vegan and that is admirable- but you work for a restaurant that serves meat products. If you push your vegetarianism, you are confusing your company audience.

Representing your brand on social media is fairly simple as long as your business has its values and image secured. If you are outsourcing your social media? It may be a good idea to have a brand document outlining who you are as a company and what you stand for so there is no confusion and misrepresentation.